Saturday, July 25, 2009
War Propaganda

Monday, July 20, 2009
one of kind typeface

When you first look at the FedEx logo, it looks completely normal. The purple and orange lettering of the typeface stand out on all the white FedEx trucks, but what some people don't know is that there is a hidden arrow in between the E and the X. Someone recently pointed the arrow out to me and I was shocked that I had never noticed it. Now that I know it's there, I can never look at the lettering and not see the arrow. I think this lettering and typeface were very creatively done. The hidden arrow in the lettering signifies that FedEx has fast and quick delivery and is always on the go. I think the arrow brings significance to their logo and brings a hidden message that not many people know about.
here is the url for the logo.
http://www.brandspankingnew.net/img/headers/fedex_logo.jpg
Man as Industrial Palace

This visual metaphor is titled in German as "Man as Industrial Palace." The title suits the illustration very well because it depicts a man as a working industrial factory. This image has great details showing the organs of a human body as a working machines for the factory. The brain is made up of tiny men making decisions and typing words for the human to say. The teeth are shown as grinding wheels that soon grind up cardboard boxes to be transported down the factory. I feel that the artist was very clever with this drawing and probably had to do much research on all the organs of the body to decide how he wanted to create those organs into machines.
Childhood Obesity in America

For my first blog entry, I wanted to do one of my own relating to our culture and society.
I found this picture while doing a research paper on childhood obesity. When I found this image I was very sad and heartbroken for these two children. This picture depicts McDonalds as being the primary source for these children's weight problems. Although this may not be an advertisment for a McDonald's campaign, I do believe it is advertising how McDonalds can affect one's health and weight gain especially if they eat it much too often. The two boys seem perfectly content with what they are eating and the boy in the hat is possibly pointing to another meal on the table suggesting that he is still hungry. Many find this image to be humorous, but I believe that it shows a scary reality that many Americans may have to face if they choose to feed their children fast food everyday.